Home Ads Production Ads Production FAQ

Ads Production FAQ

Last updated on Jan 12, 2025

What are the dimensions and specifications for my ads?

Can you create a QR code for my client's ad? Can they include multiple QR codes in one ad?

  • We do not create QR codes for clients, they must supply and maintain the code themselves. We recommend using www.bitly.com where they can set up a free account and create QR codes with no expiration.
  • We will accept only a single QR code that links to the client's landing page that can direct readers to their social platforms or website.

Where can I access house ads?

Can you send content violations to my Editor or Publication Director?

  • Due to the nature of our franchise business model and the diverse communication between our publications, we prefer to address matters such as Content Policy Violations directly with the Publisher.
  • We understand that time-sensitive issues like these may require prompt action. Please feel free to share this communication with the appropriate team member, and our team will be happy to collaborate with anyone on your team who can help resolve the matter.

Why is there an advertisement tag at the top of my client's ad?

  • Maintaining a clear separation between editorial and advertising content is important for the integrity of our brand.
  • The decision to place an Advertisement tag at the top of an ad is made by the creative team when an ad too closely resembles the essence of the City Lifestyle visual identity, signaling to our audience that the content they are engaging with is a paid promotion and not part of our editorial offerings.

Can I provide inspiration for my client's ad?

  • We do not create ads using inspiration from sources outside of City Lifestyle.
  • We encourage you to choose from our extensive template library, which encompasses a variety of styles, formats, and sizes.
  • Each of our templates are crafted with consideration for our audience and the unique characteristics of our advertising space.

What does the "safe zone" mean?

  • The blue hash measures the safe area and bleeds for print. If ANY text falls within the blue hash, this would be considered outside the safe area and will be cut off in the printing and binding process.

Can you create a custom house ad for my magazine?

  • In an effort to create brand consistency, we will no longer support creation requests for custom or provided house ads.

Can you pull the images from this collage photo or PDF?

Can you pull the images from this folder/link/website?

  • We do not accept images from links due to the risk of corrupted files or viruses. Please upload the images you would like to use via ARC or the Customer Portal.

_ How does the ads team select a past ad to pick up? _

  • Our design team selects the most relevant or neutral ad for pickups, avoiding those with expired dates or out-of-season content. If no suitable recent ad is available, we may use one that ran over a month before the current issue. To ensure a specific ad is used, publishers and clients should select their preferred pickup before the final deadline.

_ Why was a house ad ran instead of my client's ad? _

  • A house ad is used during pickups when a client does not have a previously ran ad for us to use or does not have a previously ran ad in the same size.

What is the "new ad revision alert" process?

  • The production team may flag an ad for a blurry image alerting you for a revision; you can correct the issue and submit a new ad up until your final ad deadline, but, if no new ad is submitted, we will run the submitted ad as is when the final deadline passes.
  • The revision alert you receive states: "You may correct the issues and submit a new ad until your final ad deadline. Please note that if no new ad is submitted we will run the submitted ad as is."

_ Where can I find the production history for a client's ad? _

  • When in the tab “Ads” for your respective advertiser, click on the month/year ad of interest, scroll down the page to “History” and expand the section with the down arrow to the right. There you will see from start to finish the progress of an ad that both you and your designer are involved with in producing the final design.