How to Create a Digital Article in the Customer Portal
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This guide will walk you through the process of creating a digital article in the Customer Portal.
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1. Benefits to Publishing Digital Articles
Publishing digital articles is a great way to connect with your audience, boost your brand's online visibility, and establish authority in your industry. By sharing engaging, informative content, you can improve SEO, driving more organic traffic to your site. It also helps you share valuable insights, promote your business, and build a loyal following, all while enhancing credibility and trust with your readers.
2. Click "Digital"
Click on the Digital tab on the left hand side
3. Click "Articles"
Access the articles section.
4. Click "New Article"
Click "New Article" in the top right corner
5. Click "Update Image"
First, upload the image you want to display at the top of the article
6. Fill in the title, subtitle, author and photographer
Enter the title, subtitle, author and photographer.
7. Enter content
Scroll down to enter the article content. You can format the content with the tools above.
8. Add additional content
Below you can add additional content such as a new text box, photos or even video footage to create a more engaging article.
9. Click "Next"
When your article is complete, click Next in the top right corner
10. Select a target publish date and business category
This will take you to the settings tab. First you can select a target publish date if you would like. The article will be published on this date once it is approved. If no date is selected the article will automatically publish the day after it is approved. You will receive an email confirmation of the article’s approval and a second email for when it is live on the site. Next select the business category your article relates to.
11. Tag business, acknowledge partner content and select publication
Scroll down to add subcategories if you would like. Tag the business the article is featuring and if a company is paying for the article to be published you will select "sponsored content". Select the publication the article is in association with as well.
12. Fill in SEO information
In the SEO settings the Canonical URL will automatically populate with your title but you can edit it here if you would like. Enter a concise, descriptive title tag that will appear in search engine results. This should include relevant keywords and accurately describe the content of your article. Next write a brief summary (Approx 160 characters) that provides a clear overview of the article's content. This description will appear in search engine results and should entice users to click on the article.
13. Click "Submit". Your article will be reviewed and published within two business days.
At the top of the page click submit to submit the article for review. Your article will be reviewed and published within two business days after approval.
This guide covered the comprehensive process of creating a digital article in the Customer Portal.